3 Idiots has set a new benchmark, the Aamir Khan starrer has set an altogether new standards but the people at Fox STAR studios, the world wide distributors of SRK and Kajol’s ‘MNIK’ are equally confident and are dam sue that the movie will be a winner all around.
The studio is claiming it to be Bollywood’s widest release across the widest number of countries and prints.
The movie will open in India and over 40 countries including the US, Canada, Britain, Australia, New Zealand and the Middle East.
The studio has still not given the numbers saying it’s too early.
Vijay Singh, CEO of Fox Star studios says, “We’ve always been hugely excited about ’My Name Is Khan’ and we remain excited. It is fair to say that ’3 Idiots’ has had great success but as far as ’My Name...’ is concerned, we believe that it’s a film to cut across all demographics,"
Elaborating further, Mr.Singh adds, “It has a wide appeal. It also has a very strong talent base which is coming together after eight years. It’s a very powerful, emotionally engaging film,"
The movie has also been in news for Fox Star’s acquisition of its global rights reportedly for $20 million. The movie will be marketed and distributed by Fox Star in India, in the US by its sister company Fox Searchlight and in the rest of the world by parent group 20th Century Fox International.
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